Garena’s Free Fire is a battle-royale game, and is games developer Garena’s first self-developed game. This week, they announced that football legend Cristiano Ronaldo is their latest brand ambassador. This is a huge feat for the game, as it is an unmatched collaboration between sports and esports.
This collaboration unites one of the world’s most popular games with a global sports icon. The partnership is helping build the brand’s strategy towards continuously brining exciting content to their global audience. Their goal is to inspire, engage and enrich their users to battle in their unique styles while having fun as well.
Now, players can choose to battle as Cristiano Ronaldo in the game, in a brand new character called Chrono. More details will be unveiled through this dedicated Chrono microsite from December 10th and onwards.
Football, gaming, and tech are coming together to create exciting new collaborations and this one between Cristiano Ronaldo and Free Fire is on another level